Investing in Real Estate: Why Soft Markets are GREAT Markets
By: Wendy Patton
© 2010. All rights reserved.
Investing in real estate has changed in many markets in our country. If you are like me, you live in a real estate market that has gone soft. There are still some areas in the country where homes are appreciating nicely, but nothing like it was just a year or two ago. There were a lot of self-proclaimed real estate gurus that popped up during the boom times telling you how to make HUGE PROFITS in real estate. Back then, during the up cycle, investing in real estate was so easy. You could throw money at almost any piece of real estate and be practically guaranteed to make a profit. It seemed like anyone who had flipped a couple of houses and made a profit was an “expert” investor.
Times are different now. Investing in real estate takes a little more effort. Investors that haven’t weathered down cycles before are struggling because all they know are massively appreciating markets. All too many of those self-proclaimed gurus lost their shirts when the markets changed. Those ads that go “I made $256 Million in real estate in 4 weeks with no money down” are a whole lot less believable. Okay, $256 Million is an exaggeration, but you know what I mean.
So the question is, “How do we still go about investing in real estate and make profits?” Can it be done in these soft markets?
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